If you have an especially popular page on your site, you might wonder what percentage of your traffic goes to this page.
You might also wonder if you have a single referrer, like Google, that provides the majority of your traffic or a country where most of your visitors live.
This information is readily available inside the analytics dashboard.
The steps are the same for each report, so we’ll just cover how to find this data in the Pages report.
In the Pages report, locate the Visitors column, and next to the total number of visitors, you’ll see a percentage value in parentheses.
This is the percentage of the total visitors this page gets. The example above shows that 28.3% of all visitors visit this page, and it gets 26.99% of the site’s total views.
As mentioned previously, you can find these same values in the Referrers and Geographic reports as well.
Even cooler is that this value updates after applying a filter. For instance, if Facebook is responsible for 15% of your traffic, you might filter by Social sites and then find that Facebook refers 90% of all social media traffic to your website.