Quickly discover which sites are sending you the most traffic so you can optimize your marketing strategy and discover new sources of customers.
You can view engagement metrics like bounce rate, session duration, and views per session for each referrer. This provides a clearer picture of where your best visitors are coming from so you can filter out the noise.
Sort your referrers by any metric, allowing you to quickly find the ones with the lowest bounce rate or the highest visitor growth.
Independent Analytics recognizes all the most popular websites and categorizes them accordingly. This makes it simple to view your search engine traffic or social media traffic separately from the other referrers.
Independent Analytics recognizes the difference between organic Google traffic and paid Google traffic, so you can monitor the performance of your ads separately from your SEO results.
The filtering system allows you to view segments of your referrers, like sites that sent you more than 100 visitors or those with a bounce rate below 90%.
A referrer is a site that sent a visitor to your website. For instance, if a visitor clicks a link on Facebook that takes them to your website, then Facebook is considered the referrer.
Unfortunately, modern browsers have removed the referrer page from the data they share. Independent Analytics can tell you the website each visitor came from but not the page they came from.
If a visitor types your website’s address into their browser, there is no referrer, so it is a direct visit. Sometimes, due to privacy settings, referrer data is removed from the browser, and these types of visits also get grouped into direct traffic.