I’ve struggled with Google Analytics for over a decade, and it wasn’t until recently that it hit me; Google Analytics isn’t made for small businesses.
Here’s how you can find out which browsers your visitors are using and compare performance metrics between them, like bounce rate and exits.
Use these benchmarks to check if your site has a good pages per session value, and discover ways to track and optimize this metric.
Here’s an easy and code-free way to find how many people view each category on your site, and how many views posts within those categories get.
Here’s how you can find hourly traffic for your website, so you can find your peak hours and off-peak hours for routine maintenance.
Find out what a good exit rate is, how it’s different from bounce rate, and how to use this metric to boost the performance of your website.
Here’s a straightforward and comprehensive explanation of exactly what UTM parameters are, how to create them, and how to track them.
Exit rate and bounce rate sound like similar metrics, but they are actually quite different. Here’s a clear explanation of each metric’s meaning.
Learn how to find the ROI of all your marketing campaigns using a simple WooCommerce UTM tracking solution. No coding needed.
Find out how many of your website’s visitors are using mobile devices vs. desktop devices, and compare engagement rates between both.