Form Tracking

Track Your Form Submissions

Find out where your leads are coming from and which landing pages convert the best with Form Tracking.

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Rated by our users, trusted by 90,000+ WordPress websites
Form tracking
Don't leave money on the table

Getting more leads is tough to begin with, but it's virtually impossible when you don't know where they're coming from.

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Here's How Form Tracking Helps You Get More Leads

Plugin integrations
Automatically Track Submissions with Top Form Plugins

Setting up form tracking with other analytics is tedious, error-prone, and requires coding knowledge. With Independent Analytics Pro, there’s zero setup, no room for error, and no need to edit any code. It just works. Full list of 20+ integrations here.

Contact Form 7 Convert Pro Elementor Pro Fluent Forms Formidable Forms Forminator Gravity Forms WPForms
Form plugin logos
New Quick Stats
Count Submissions for Every Form on Your Site

Using the Toggle Stats button, you can quickly enable the form stats in the Quick Stats. Easily check how many submissions you’re getting and the conversion rate of your forms, and save a new report to revisit this data easily.

Enable individual form stats
Conversion rates
Monitor the Conversion Rates of All Your Forms

You can track the conversion rate across all your forms and for individual forms. These metrics are available in both the Quick Stats and the data table in every report.

Measure the forms that matter
You're probably more interested in the conversion rate of your lead generation forms than your contact form. You can display stats for any individual form to see only the ones that matter to you.
Form submissions conversion rate
Submissions by referrer
Find Your Top Sources of New Leads

Quickly find your referrers with the most submissions and highest conversion rates. Then you can focus your efforts on the channels that are working the best.

Find hidden gems
Sorting your referrers by conversion rate is a good way to find sites that might have sent a small number of submissions so far but have lots of potential for growth.
Referrers form submissions
Campaign integration
Check the Submissions and Conversion Rates of Every Campaign

Enable the form columns in the Campaigns menu to see the number of submissions and conversion rate of each campaign. This makes it easy to measure the success of any lead generation campaign.

Form submissions campaigns
Chart metrics
Visualize the Performance of Your Forms in the Chart

Review your submissions and conversion rates over time, and display your total submissions or submissions from any individual form.

Form submissions in the chart
Custom forms
Developer Integration for Custom Forms

Automatic form tracking is fully compatible with custom forms too. Just call one PHP hook to notify IA Pro of the submission, and it will be tracked like any other form plugin.

Learn how it works →

Custom form hook

Missing out on leads sucks

The form tracking feature in IA Pro makes it simple to find your best source of leads, so you can optimize your site and your marketing for faster growth. We use it ourselves on this website!

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Rated 4.8 stars from over 130+ reviews
Trusted by over 90,000+ websites
Tested on WordPress 6.8.3

Here's What Our Customers are Saying

Loved by agencies and solopreneurs alike

“At Webdev.com, we utilize Independent Analytics for our websites, and we can't recommend it enough. This tool is incredibly useful and serves as an excellent alternative to Google Analytics, making it easier for our customers to access the insights they need. Highly recommended. A++”

Michael Fied
webdev.com
Verified Customer
Michael Fied

“I have a website and blog for my freelance editing business, and Independent Analytics is so much better for what I need than Google Analytics. It's easier and faster to find the data I want to see, and the aesthetics are miles better.”

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prometheuseditorial.com
Verified Customer
Clara Carlson-Kirigin

Get Started

Follow these three easy steps
1
Choose a plan
Choose a plan based on the number of websites you need to install Independent Analytics Pro on.
2
Install on your site(s)
Independent Analytics Pro can be installed in seconds like any other WordPress plugin.
3
Analyze your form submissions
Enjoy automatic form tracking with zero configuration.
Choose a plan

Frequently Asked Questions

  • Toggle FAQ
    How does it track submissions automatically?

    Other analytics tools, like Google Analytics, run externally, so you have to use JavaScript to integrate with your forms. Since IA Pro is a WordPress plugin, it runs inside your site and is able to integrate directly with plugins via PHP. This means the integrations run on their own, so all of your forms are tracked automatically, and you don’t have to configure anything.

  • Toggle FAQ
    Do I have to use a WordPress form plugin with it?

    Yes, form tracking requires that one of the supported plugins be used to create your forms. Forms created with iframe embeds are not trackable. You can find the full list of integrations here.

  • Toggle FAQ
    Can support for more form plugins be added?

    Yes! If you don’t see your preferred form plugin listed above, please contact us and let us know which plugin you’d like us to integrate with. New integrations are usually easy for us to implement.

  • Toggle FAQ
    Will my form submissions show up right away?

    Form tracking begins once IA Pro is activated, so you will not see submissions from before it was installed. Your forms will show up in the analytics once they receive their first tracked submission.

  • Toggle FAQ
    Can I use multiple form plugins at once?

    Yes, you can track submissions from multiple form plugins on the same site. For instance, you can record submissions to a contact form made with WPForms while also tracking opt-ins with the MailOptin plugin.

Still have questions?

If you have any questions, you can click here to get instant answers from our AI Assistant, or email us directly via support@independentwp.com to reach a real person.

Learn How to Track Form Submissions on Your Website

Get the inside scoop on form tracking and how it works via plugin integrations.
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Discover Your Best Source of Leads
Start tracking form submission with Independent Analytics Pro
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View reports for individual pages and traffic sources.
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Discover Your Best Source of Leads
Start tracking form submission with Independent Analytics Pro
Click here to buy now

*You're fully covered by our 30-day money-back guarantee